GRA

REFINING AN EXISTING BRAND

Client

GRA

Challenge

When a high-level executive from Microsoft decided to start his own consulting firm for data center development, TMG was asked to be part of the team to identify the brand message and build a brand package he could utilize.

Result

After a two-day workshop, TMG was able to help develop core brand pieces including verbal messaging, visual identity, brand collateral, a website, and stationery pack to help launch GRA and land their first multi-million dollar contract.

Scope of Work

Logo Update
Brand standards development
Color palette selection
Typographic direction
Stationery & business card
Brand collateral
Website

Before

After