J.M. Cope

Growing an established local Community Leader

Client

J.M. Cope (TMG client from 2016 to current)

Challenge

With no specific marketing support for the first 35 years of business, TMG was asked to come in and lead all marketing and communication efforts, including refreshing an established 40-year old brand with a strong local presence and community following.

Result

Outstanding. The business doubled in 24 months – and quadrupled within 48 months. New sub-brands for each division also provided clarity in the marketplace and contributed to heightened brand awareness as well as increased employee pride.

Scope of Work

TMG continues to lead all marketing efforts for the company to date.

  • Full brand strategy
  • Market research
  • Visual and verbal identity creation
  • All collateral design Proposal template development
  • Website development
  • Communication plan development & execution
  • Social strategy and execution
  • Content development
  • Internal roll-out and training
  • Photography & videography
  • Event support
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